The Bahlog

"Tech Talk" from the President

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Friday, December 11, 2009

Anyone Can Do Sales

The following was posted today by a good friend of mine from California, Karl Palachuk. I think that his article is relevant to most anyone that might read this blog. I have just posted the beginning, so I would encourage you to read the rest of the article as well as some of his other very interesting post on Karl's Blog...

[ Rant Warning ]
Anyone Can Do Sales

Anyone Can Do Marketing

Anyone Can Do Computer Support

Anyone Can Do Network Engineering

Anyone Can Do Business Coaching

Anyone Can Run a Consulting Business

. . .

Except: They Can't!

I recently did a Spam Show with Vlad Mazek and Monique Rogers (will be posted Here some day). We talked about H.R. - Human Resources and how much everyone hates to do H.R.

The hiring process can really suck up your time. And in the end you might not get the employee you want, need, love, and deserve.KPEnterprises - Sacramento's premier Microsoft Certified Small Business Specialist - recently did a lot of hiring. I can officially say that I hate the H.R. job and have hit the limits of my patience with H.R.

I've seen thousands of resumes from people who aren't remotely qualified to touch a computer. They shouldn't be allowed to USE computers let alone fix them. What are they thinking? I'm too stoopid to know that they are less qualified than my cat? Do they think they'll get hired by accident and then just work out so we'll keep them on?

I honest-to-God don't know what they're thinking.

And we're not alone. If you go to a bunch of networking events (live, in person, in your town) you've seen that 30% of all unemployed professionals have now become "business coaches" of some kind. Life coach. Transcendental success coaches. Whatever.

There are people out there with skills, talent, education, certification, and a process that works. So you can't wake up one day and say "People like to take my advice. I'll become a business coach."Sales is the same way. Everyone who's ever sold a used shirt at a yard sale thinks he's ripe to be a sales person. No. Sales people have skills, talent, education, certification, and a process that works. You promoted a failing product on LinkedIn? That doesn't make you a sales person.

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