8 important LinkedIn profile steps

8 important LinkedIn profile steps

LinkedIn, while lacking some of the clout of Facebook, is still one of the most powerful social networks for business owners and managers who want to connect with their peers. Like many other networks however, in order to be noticed you should not only simply have a profile, but create one that is strong.

Define: Social PPC

Define: Social PPC

As social media becomes increasingly integrated with day-to-day business operations, we are seeing more businesses turn to these platforms for marketing purposes. If approached in the right way you could see some great returns from social media marketing campaigns.

Making content marketing successful

Making content marketing successful

Content marketing is quickly becoming one of the most valuable marketing strategies at the disposal of smaller businesses. Content marketing is the act of creating your own branded content and sharing it on various mediums. When successfully orchestrated, it can prove to be an extremely effective way of expanding your online brand.

How to customize your LinkedIn URL

How to customize your LinkedIn URL

LinkedIn is a site that lets you connect with other professionals. It is great for employers, employees and job seekers who would like to network and make get work leads. Employers can post jobs, as well as find people that fit vacancies through the site.

Twitter tip: Watch out for this mistake!

Twitter tip: Watch out for this mistake!

There are three common social media services that can benefit businesses if used in the right way. One of the most popular is Twitter, which is a service that allows users to broadcast their thoughts and ideas in short form to the public or their followers.

5 social media trends in 2014

5 social media trends in 2014

Social media and the various platforms that comprise it has started to move into more of a mature phase. Many businesses are using at least one platform on a daily basis and this is likely to continue. As we enter 2014, social media will continue to become not only more influential but also far more prevalent in businesses of all sizes too.

5 tips to help you with LinkedIn

5 tips to help you with LinkedIn

Social networks have become ingrained in many people’s lives, so much so, that businesses are also finding that by using social media they can connect easily with their customers and colleagues. While Facebook is the most popular social media service, there is another service that many businesses find useful, which is the business oriented LinkedIn.

To get the most out of your personal profile on LinkedIn follow our five top tips:

1. Specialize

A popular feature of LinkedIn is endorsement.

Are you easily found on social media?

SocialMedia_Nov18_AThe key ingredient to many successful businesses is good connections. This might be links with customers, suppliers, or colleagues, etc. Simply put, companies that can connect with their stakeholders will be better able to build a strong brand. And for many companies the best way to connect is via various social media platforms.

3 ways to use Instagram

SocialMedia_Oct21_ACompanies are increasingly turning to social media platforms for their marketing and to connect with customers. While the bigger networks like Facebook are the most popular, others like Instagram, which can connect with Facebook are just as useful. If your company isn’t on Instagram, you could be missing out on a valuable marketing opportunity.